In a 20 page document, the British government's guidelines for Twitter use include:
- post should be "human and credible"
- use "informal spoken English"
- post 2-10 tweets a day
- used for any type government communications
- expect Twitter to play a role in emergency crises
- warns against using Twitter simply to convey campaign messages
- not follow anyone who does not follow you already (to avoid a Big Brother image)
- accept that there will be criticism (my emphasis)
Additionally, if the current Canadian government chooses to use Twitter for communicating emergency information during a crisis, they have already compromised this channel by blocking members of the public.
Prime Minister Harper pledged an 'open and transparent government' however it seems with the provision that his government must like what it hears from the public first.
Reference links:
British Government Twitter Policy: link
Canadian MPs who block the public: link
Globe & Mail article: link
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